Internet media

Comprehensive training of an online media editor: from the necessary theoretical knowledge to many practical skills

Lecture topics:

• Online media: where they are going now;
• How to present information online;
• Genres of online media: how to write to be read;
• Convergent editorial and universal journalists;
• Audience and its study;
• The concept of an online publication: how it all starts;
• Preparing and launching online media;
• Search engine optimization for the editor;
• Features of working with multimedia content;
• How media lives in social networks;
• Communication on your website;
• Basics of online advertising;
• Managing an informational website and the work of an editor.

Your instructor may recommend reading materials to help you learn more about a particular topic, but the materials provided in the course will be enough to complete it successfully. All you need is access to the Internet at a speed fast enough to watch the video lectures.